advertise his products on the Goodyear Blimp, travel the country while stopping to pick his devoted users and ride around a bit! Naturally, he would have to get top-level clearance but hey!
I can just see it now. Gary floating uncontrollably away from Orcas Island with everyone below yelling, "Come Back! Come Back!" Gary shouts down, "I can't! I don't know how it works!"
I know I know ... go do something constructive, right? Well kiss my lower left earlobe and make it a love story!

Or, maybe bimperstickers would be enough.