[UPDATED] Yesterday, Google announced changes that could help artist and promoters at every level to sell more concert tickets. From now on, a Google Search for an artist or venue will highlight show and ticketing info drawn directly from Ticketfly, Ticketmaster, AXS and other major ticketers. To find out how this might effect the concert business and ticket sales, we turned to Kristina Wallander, VP of Marketing at Ticketfly. Q: What have Ticketfly's own studies shown regarding unsold inventory? Kristina Wallander: Ticketfly’s partners see varying inventory sell-through rates depending on the size of the room, location, and type of event....

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