By Hugh McIntyre from the SonicBids Blog. When it comes to social media, content is king and should be thought of as a highly valuable asset. Creating content takes time and effort, and you want to get as much out of it as possible. For bands and artists, there is often a lot more content created in what you are doing already – songs, music videos, live recordings, photos (both promo and live), merchandise, blog posts, and so much more – but using all of this to its fullest potential can be tricky. While some advocate against it, something I...

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