By Alex Ploegsma from the SonicBids Blog. With synchronization becoming an increasingly important revenue stream for musicians, it’s vital that artists understand how these agreements work – and more importantly, how they can maximize their benefits. I could write for hours on all the intricacies of these contracts, but I’ve broken it down into just the seven most important aspects that musicians need to understand before they sign any music license agreement. 1. Value This is a pretty simple component, but one that is rarely understood or addressed because of how much it can vary based on length of use,...

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