Two weeks ago video monetization and micro-sync company Rumblefish announced that they had been acquired by SESAC, the only for-profit PRO and the PRO known to be fastest growing and most technologically progressive. While other companies have emerged to assist artists and labels monetize their music on YouTube, Rumblefish was one of the earliest players and has the farthest reach in other types of video micro-sync including licensing tracks to smartphone video applications, web-based editing services, and online marketplaces for film, video, and slide shows. Rumblefish recently announced that YouTube videos with music from their 5-million-copyright catalog are averaging over...

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